contacts make the difference
preparing you to stand out
We get you noticed.
Frank Cipolla and his team of broadcast veterans have worked in front of - and behind the camera.
Their unique perspective, extensive list of station contacts, and experience provide unparalleled access and insight into how stories and news segments are framed and pitched. In short, we know how it's done.
We also teach you how to nail the interview with expert media coaching that prepares you for your in-studio, in the field, Zoom or Skype interview.
branding you the expert
We are more than just your average guest placement company. Having worked in the TV and radio news industry for many years, our calls are always answered because the decision makers are our friends and former colleagues.
Being on camera is a performance. Everything matters from how you stand, to what's behind you and what colors you wear. We train our clients with an emphasis on making you look professional whether the interview is in-studio, in-the field, or online.
Frank Cipolla is the go-to expert on becoming the go-to expert. He is available for one, two, and three hour one-on-one and group media training sessions. You can also schedule a seminar for an upcoming conference on how to use the free media to get your message out.
What we do
Being interviewed on major market and network radio and TV stations increases your credibility in the eyes of current and future customers and clients.
More importantly, broadcast interviews provide invaluable content for your social media platforms.
LEARN FROM SOMEONE WHO KNOWS MEDIA
Want to learn more?
Frank Cipolla, Media Expert & Coach
For nearly 40 years, Frank has been intimately involved in the news industry working as a reporter and anchor in the nation's largest market and covering stories large and small, including the 9/11 attacks. Over the years, Frank Cipolla & his team have built up an enormous network of local and national media contacts.
Frank began his on-air career as a radio reporter and news director at several stations in New Jersey.
Later he worked as the news anchor on the NBC Radio Network's flagship station WNBC-AM in NYC. He anchored the news on The Soupy Sales Radio Show and worked with Howard Stern and ‘Imus in the Morning,’ often filling in on the Imus show.
He later moved into local TV news, co-hosting the popular ‘Morning Edition’ on News 12 New Jersey then working at WWOR-TV in NYC where he served as reporter and anchor.
Frank worked as a network radio news anchor at the Wall Street Journal Radio Network.
He is the author of It Shocked Even Us! And More Crazy Stories Covering Local News